Showhomes Sees Spike in Sales of Luxury Homes

Showhomes Sees Spike in Sales of Luxury Homes

by Stephen M. Fells on November 13, 2009

Showhomes Sees Spike in Sales of Luxury Homes10.0103

Innovative Home Staging is Key to Home Sales in Down Market

NASHVILLE, Tenn.–(BUSINESS WIRE)–With a $569,000 Tampa home sitting on the market for a year and a half and no signs of a sale, Tracy Truitt was a disheartened Realtor looking for a new approach that would help her sell her listing.

Truitt, a Realtor with Century 21 Elite in Tampa, discovered Showhomes, a pioneer in the home staging industry, and its unique spin on traditional home staging: the nationally franchised company finds people to live in and help stage vacant homes so that they show better and sell faster. Given the declining real estate market, mansions and just about every other type of home are difficult to sell.

Showhomes staged Truitt’s home and it sold in eight days.

“I had an almost full price offer within a week of Showhomes’ staging, and a 25 percent higher offer than the two offers that had come in previously to the home being staged,” Truitt says.

Linda SaavedraLinda Saavedra

Showhomes Tampa owner Linda Saavedra says Truitt’s experience isn’t a fluke. Saavedra’s magnificently staged homes are selling in a fraction of the time most homes are taking to sell. So are homes all over the country staged with Showhomes’ one-of-a-kind system. A typical $850,000 home in Florida is taking well over a year to sell in today’s market and the average time it has taken Showhomes to sell these homes is a staggering 132 days.

“Recently we’ve had six major success stories with homes that have lingered on the market for over a year,” she says. “Three homes sold within 35 days and two others were contracted within seven days of staging. The home that sold in 8 days has been on the market for over two years and the sale price was 20 percent more than the offers they received when the home was vacant.”

“Our approach is working when nothing else is,” says Thomas Scott, VP of operations at the Nashville-based corporate headquarters of Showhomes. “We are experiencing similar home sales results in southern California, the Midwest and Northeast. Despite the glut of inventory, there are buyers in the market and they are choosing to purchase homes we have staged.”

Tracy Truitt, the frustrated Realtor, can’t believe it took her so long to use Showhomes, “Showhomes’ results speak for themselves.”

For franchise opportunities and more information, please visit www.showhomes.com.

This $1.7 million dollar home in Jacksonville’s Marsh Landing before staging by Showhomes:

Before

The same home after staging with a live-in Home Manager by Showhomes:

After

Contact:

Showhomes Franchise Corporation
Thomas Scott
T: (615) 483-4923
VP Operations
tscott@showhomes.com

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One Comment

  • Hero
    December 4, 2009

    Great article, I love the before and after photos. I can definitely see how realtors could get frustrated trying to sell a vacant home like this.

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