Posts Tagged ‘showhomes franchise’
FOX VALLEY FRANCHISE EARNS TOP HONORS
Ambassador Award, President’s Club, Circle of Excellence, Most Homes Sold
Vacant homes are hard to sell! They lack buyer appeal, languish on the market and receive low offers. Showhomes, a national home staging franchise, and their franchise partners have provided successful selling solutions for real estate professionals and homeowners in all economic market cycles for the past 27 years.
At the recent Showhomes Annual Conference, held at the beautiful Schermerhorn Symphony Center in Nashville TN, Showhomes Fox Valley was honored with the Ambassador Award. Owners, Mike & Janine Callahan of the Fox Valley area were presented with this award for unselfishly mentoring and helping others reach their goals.
“It is wonderful for our team to be recognized for our results. Our daily rule is; treat others as we would like to be treated. It works! Being recognized for doing this really affirms the value of that creed”, Mike said.
The Callahan’s have owned Showhomes Fox Valley since 2008.
Along with the Ambassador Award, the Fox Valley team also earned these top honors:
Most Homes Sold
Circle of Excellence, for excellence in Customer Satisfaction.
President’s Club, for highest level of market penetration.
Bert Lyles, Showhomes CEO said, “We are proud of our Showhomes family and especially the Fox Valley team. They operate a quality business based on integrity with outstanding home staging design and customer focus. These awards are well deserved.”
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Since 1986, Showhomes has helped realtors and homeowners sell more than 26,000 homes worth more than $8 billion across the United States. Showhomes provides a turnkey package in home staging that includes whole-house furnishings, professional decorating, a live-in home manager and marketing support services.
If you would like more information about Showhomes Fox Valley, or to schedule an interview with Mike & Janine Callahan, please call Mike at 630/363-1301 or email firstname.lastname@example.org.
In the current hot market, it’s easy to shake your head and think “Homes are selling like crazy! Why do I care about staging?”. Well, it’s simple. Because we all like money, we love happy sellers, and we want the referrals that gushing seller will send our way by helping them reach their goal of selling their home fast and at a premium price.
I spent many years in the auto industry before I came to real estate and design. Even when the market was hot, we never pulled the just-traded-in-used-car right up to the front line and tossed a for sale sign in the window. Why? Because we knew the best way to market it was to have it re-conditioned first– clean it up, dress it up, put some smell pretty in it and then pull it out on the front line for a premium price. It was no surprise our used car department trumped our new car department in sales, profits and happy customers.
Selling a home is no different. Price, condition and presentation are the 3 magic ingredients for a successful sale with the best buyers. Price it right, clean it up and get it staged to maximize the opportunity to get top dollar. Seller can’t afford it? Sellers can’t afford NOT to! Staging returns 176-353% ROI depending on the type of staging or re-design done. Buyers connect with beautifully presented homes, starting right from the first glimpse online (another reason to stage– you get FABULOUS interent photos)!
Fun fact: The average cost for a re-design (seller occupied makeover) is about $500. The average GAIN from that investment is just under $10,000. The average cost for vacant home staging is $2,200. The average GAIN from that investment is about $30,000. Sounds like winning the lottery, doesn’t it?
A recent seller decided it wasn’t worth the few hundred dollars to re-design and stage his home. It sold without staging. The realtor’s comment still rings in our ears. “I could have gotten him about $10,000 MORE if he would have had it staged”.
Marketing your homes without staging leaves money on the table for you and your seller. Whether the market is slow or hot, staging still brings more money to the closing table. But more than that, it’s a great tool in your marketing toolbox to build your business. After all, building your business comes from having happy sellers who will sing your praise and share their success story with friends, neighbors and family. That’s what staging brings to the table. And that’s money in the bank.
*Stats are from RESA (Real Estate Staging Association) and NAR (National Association of Realtors). Fun Facts are from Showhomes Tampa data, 2010-2012.
Linda L. Saavedra, CPRES, APSD, SPCS
Licensed Real Estate Broker
Award Winning Staging Provider
Thriving Under $100K
FOR MANY ‘ZEES, LOW-COST FRANCHISES PROVE HIGHLY SUCCESSFUL
With today’s economic climate, it’s easy to be drawn to low-cost options to help make ends meet. In the world of franchising, however, this notion has its ups and downs. Just because an opportunity is low-cost doesn’t mean its the right choice, nor does it mean you will fail. There are a number of factors that play into owning a successful franchise, and these three franchisees know just what it takes to be successful with less than $100,000.
Wireless Zone is the largest independent Verizon Wireless franchise in America. With a foundation set on customer service and community outreach, it is no wonder this franchise has been able to reach over 460 units since its founding in 1988.
“I saw a business that I didn’t feel was going anywhere but up,” said Nate Bastarache, franchisee forWireless Zone. “I saw stability and growth of the Wireless Zone concept and knew that it was right for me. Additionally, a lower cost option allowed me to build a foundation for success more quickly”
The potential for growth was one of the primary reasons Nate got involved with Wireless Zone and one of the key factors that led to his success. After 15 years in the automotive industry working primarily as a general manager, Nate opened his first Wireless Zone location in Easthampton, Massachusetts in 2009. Currently, he is working on his fifth store with hopes to open more in the future.
One issue with a low-cost option is growing too big too fast. “If you have a number of locations but just one is under-performing, it can bring your entire operation down,” Bastarache said. A good way to curb this issue is to carefully plan out developments with respect to time and location. “As Americans, we often forget that our eyes can be larger than our stomachs, a personal affliction of mine.”
Another way Wireless Zone helps procure development is through community outreach.
“The wireless industry is extremely saturated with everyone having a phone these days,” said Bastarache. “The Wireless Zone model is extremely community oriented and we embrace that. The more community outreach we do in these communities, the more successful we are.”
Barbra Bliss-Modder is as passionate a franchisee as you will find in any system. For seven years, she has been a franchisee for Showhomes, a premiere home staging franchise that transforms vacant houses into life-filled, inviting homes that appeal to buyers.
“For most people, becoming a franchisee means taking a leap and investing your life into something new,” said Bliss-Modder. “Being passionate about your concept and investing more than just time and money is what makes a franchisee successful.”
Franchisee of the year for Showhomes in 2010, Bliss-Modder knows what she’s talking about. “I was a realtor for six years before purchasing my territory. I love homes and I love to help people visualize, so this was a perfect business for me.”
“When choosing a low cost franchise you have to be aware of the barriers to entry and how easy it might be for others to duplicate your product,” said Eric Patrick, a franchisee of Painting with a Twist. “This can lead to crowding in a market so it’s important to make sure you believe in your concept, truly enjoy what you’re doing and focus on what separates you from your competition.”
For Patrick, being in this business is all about giving a great experience to his customers. A self-taught painter, Patrick originally worked as a corporate artist for Painting with a Twist before purchasing his first location in Miami, Florida.
“What really separates us from the competition is our passion and having fun,” said Patrick. “If our customers don’t have a good time and leave feeling good, we haven’t done our job.”
Eric has recently opened his second location in Fort Lauderdale, Florida.
“A low cost option allows someone without significant assets or a major loan from a bank to obtain their dream of business ownership in a relatively short period of time,” said Patrick. “With the state of the economy right now it’s difficult for people to find funding, so these opportunities are very important for building up local communities.”
Showhomes is now in its 27th year of business and we are looking forward to a record 2013. As you look at your personal goals for the year, you should consider where you want to be in your career. Striving for new goals is a motivating way to give you a new beginning. For many people, these goals may include the desire to start their own business, spend less time commuting, increase financial gains and make their own decisions. Franchising fits very well into that picture.
Here are 5 reasons to choose a Showhomes franchise opportunity if you want to own your own business.
1. Proven Track Record. Any good franchise company has developed a method of doing business that works well and produces successful results. All franchises have an already-established system in place that you must follow. These systems are designed to improve overall productivity and increase revenue of each franchise. Having a proven system in place eliminates the guesswork and errors a common business owner would normally face. Showhomes has helped 25,000 home owners, realtors, banks, and investors sell properties worth over $8 billion and we are the leading nationwide home staging source. The only way we could have done this is with the most talented franchise owners in the country. They have helped us create the Showhomes system and we have decades of results to prove that it works!
2. Strong Brand Name. One of the biggest advantages of franchising is that the company is building a brand on a regional and national basis that will have value in the eyes of customers you would like to attract. Showhomes has been featured on The Oprah Winfrey Show, HGTV, Fox News, The New York Times, and more media lists than we have time to mention here. When you begin your Showhomes business this type of media coverage along with our known name in the real estate industry is a huge help in building credibility. We are the only nationwide home staging franchise and this fact is a big advantage for our owners.
3. Training and Support. A high-quality franchise company has training programs in place designed to educate someone who has no background in the industry as well as no experience in running their own business. They should also have reference materials to assist you in dealing with whatever comes up while you’re running your business. Showhomes has all of that and more. We have developed a comprehensive training program at our home office where we will teach you everything that you need to know to run and manage your business including marketing techniques as well as instruction on how to use our proprietary business management software. We have an online training center known as Showhomes University that provides cutting edge coursework for you and your staff. Showhomes has over 1,000 pages of documentation in our online manual system known as Showpedia. This information is updated monthly with new updates so you are always up to date on the latest information. We have weekly training webinars, regional meeting, field visits, and more to help you get ramped up quickly.
The success of a franchise depends on the success of the franchisees. Therefore, the majority of our time at Showhomes is dedicated to supporting our owners. You are not alone when you are building and running your business and you can always call on experienced people when you hit a rough spot or want to share new ideas for growing the business. Within the franchise model, owners find a support network already in place. The best franchise businesses will provide franchisees with extensive coaching and systems support. While being an entrepreneur can be a lonely position, the support of a franchise system ensures you’re never left out on your own.
Peer learning can be one of the most valuable benefits to joining a franchise system. When you join, you buy into a network of businesspeople that have all gone through the exact same process, are working with the exact same systems and are facing the exact same challenges and opportunities. Yes, every market is different, but the amount of shared knowledge franchisees have access to is significant.
4. Lifestyle flexibility is a huge advantage at Showhomes. You will work from home or even in your very own Showhome! There are no big retail leases, no need for a large number of staff members, and no huge inventories. With Showhomes you can spend more time with your family and not miss out on the moments you have missed by having to work in corporate America.
5. Exit Strategy. When the time comes that you would like to retire or sell your business for any reason, most franchises leave it up to you to do so. However, with Showhomes, our experienced staff will assist you in finding qualified buyers who are serious about purchasing your business, thus relieving you of the expense and hassle of doing it yourself.
As you look at this list, it not only shows a number of reasons to think about purchasing a franchise, it also shows you some of the major challenges you’ll face if you have to create all these things yourself in an independent business. However, you do have to pay fees in a franchise. These fees vary depending on the franchise, so make sure to research what you are getting for your money. You can pay the franchisor the fees, or you can pay for many expensive mistakes by not learning the lessons of others that have gone before you; that decision is up to you. Using a franchise to meet your goal of starting a new business is a wonderful approach for most people, for all these reasons and many more. For more information in starting your very own Showhomes franchise please go to www.showhomesfranchise.com or call us at 1-888-481-6742
Nashville, TN (January 24, 2013) — Showhomes Home Staging announced today a completely new and enhanced website. The leading home staging services company in the U.S., redesigned its franchise development website to provide more information, staging examples, and other resources to those wishing to start a franchise focused on helping Realtors, Home Owners, Banks and investors sell vacant homes faster and for a higher price. The new website, http://www.showhomesfranchise.com, also includes videos about the services offered by Showhomes and home buying and selling tips for consumers. The site boasts a wealth of information including available territories throughout the US. The website was created to convey the company’s message of a strong brand and continued business growth. The website is a valuable resource for those interested in starting a new home staging business or converting their existing one to a Showhomes franchise office.
Showhomes Home Staging provides staging services for home owners, realtors, financial establishments, home builders and investors looking to sell vacant properties. Showhomes’ creative marketing strategy has aided over 25,000 customers sell vacant homes valued at over $8 billion. For franchise opportunities and more information, please visit www.showhomesfranchise.com or call 888-481-6742.
- Maintain Neutrality
This policy has worked for Switzerland, and it can also work in real estate. Customizing your home is great if you plan to stay there, but extreme colors and themed rooms can scare off potential homebuyers. If you have customized every room with extremely bright or dark colored paint, wallpaper or wall fixtures, you may want to consider toning it down a bit. Using neutral colors on the walls can help prospective buyers create their own vision for the house, and will also leave them with less work to undo if they buy the house.
- Less Is More
Even though you have not moved out yet, removing some of your furniture can help the house move off the market. If you take pictures for your listing, having less furniture can help the home appear more spacious. When potential homebuyers arrive, having less furniture can also provide clear walkways.
- That New House Smell
Honestly, the new house smell isn’t always the most pleasant, but at least it is new. In preparing to show your home, you should avoid strong smells. To avoid odors, make sure to take out the trash and clean the refrigerator regularly. It is also good to be mindful of what you cook in the days leading up to a showing since certain foods have strong scents. If you have pets, keep an eye on the litter box. Any smell that is too strong could send potential homebuyers running out the door.
- Pay Attention to the Details
It is not a good idea to make major renovations when you are ready to sell your home because you may not recoup your investment. If you never got around to starting or completing that total kitchen or bathroom makeover, then you can make some small, inexpensive changes to spruce things up. Replacing the hardware on cabinets is a quick way to improve the appearance of older looking fixtures. Upgrading small items such as light switch and outlet covers can also add a nice touch.
- Maximize Your “Curb Appeal”
The front of your home is the first thing prospective home-buyers will see, so keeping it presentable is a must. If there is a yard, keep the grass to a reasonable height and if there are trees, be sure to keep the branches under control. The path to your front door should be a clear and welcoming one, not an obstacle course!
- Don’t Get Too Personal
Upon entering your house, everyone will know it is lived in, but they do not need to see all the evidence. Get rid of excess clutter such as newspapers, magazines, and mail. Be sure to put away your laundry and shoes. It may also be a good idea to put away some other personal belongings like pictures on the refrigerator or mantle. For you, the pictures may make a house a home or display your personal touch. For the new homeowner, it may appear too personal.
- Take Care of Repairs
Waiting to make repairs until after you find a buyer can be tricky. Depending on the nature of the repairs, you may not be able to find a buyer. Depending on how fast the buyer wants to close on the house, you may not have enough time to make the repairs. Save yourself some time and potential trouble, by making repairs before you list your home. The repairs will have to be made anyway, so it is better to get them out of the way sooner rather than later.
Showhomes Home Staging Gets Serious About Finding New Franchisees
Home improvement franchise turns to lead generators, trade show as recruitment options
CHARLESTON, S.C. (JAN 4, 2013) — The largest national home staging franchise, Showhomes Home Staging, has partnered with the fastest-growing network of lead generation companies in the U.S. to recruit new franchisees for the home improvement franchise.
Franchise Clique, Franchise Buy and Veterans Franchise, the three lead generation companies chosen by Showhomes Home Staging, will put together a lead generation, advertising and search engine optimization campaign designed to entice qualified entrepreneurs with an eye for interior design ready to become Showhome Home Staging franchisees.
Showhomes, the nation’s largest home staging franchise, has experienced aggressive sales growth over the past seven years. The franchise transforms vacant houses into fully-furnished homes, inviting prospective home buyers to imagine a new life in a stylish new house. Showhomes Home Staging has been a resource to homeowners and realtors for the past 3 decades. .
“Staging makes a profound difference when selling a home,” says David Schwartz, who serves as the chairman and chief executive officer of Franchise Clique, Franchise Buy and Veterans Franchise.
“As a home improvement franchise, Showhomes is a value-added service,” says Matt Kelton, COO of Showhomes. “Franchisees create a major win-win scenario for both home owners and Realtors looking to sell homes faster and for more money. In addition, our franchise partners — always know they can count on the franchisors to support them in any situation,” he adds.
In addition to its partnership with Franchise Clique, Franchise Buy and Veterans Franchise, Showhomes will be at the Franchise Expo South, a trade show that features hundreds of top franchises looking to recruit new franchisees. The Franchise Expo South will take place January 11-13 in Miami Beach, Fla. at the Miami Beach Convention Center. Showhomes will be in booth # 709
About Franchise Clique
Franchise Clique, one of the nation’s fastest growing Internet-based marketing companies, specializes in lead generation services and solutions for franchises and business opportunities. Founded in Charleston, S.C. in 2009, Franchise Clique has used its uniquely designed innovative technology in conjunction with its team’s combined 20 years of experience to become one of the industry’s highest-ranking lead generators. Franchise Clique enjoys a top rating from the Better Business Bureau and an association with the International Franchise Association. For more information, go to http://www.franchiseclique.com, find us on Facebook at (www.facebook.com/franchiseclique), follow us on Twitter @FranchiseClique or call 877-252-2340.
Home staging becomes standard part of selling a home in today’s market
In recent years, especially since the housing market tumble, home staging has become the secret to selling a home. Only it’s not really a secret anymore.
According to Matt Kelton, COO of Showhomes Home Staging, the entire mindset of home selling has shifted, and investing in home staging to help sell a home has become mainstream.
“I don’t know why a homeowner would choose not to stage a home,” says Kelton. “It is a sure way to shorten the sales time and often increases the sales price. It’s the best investment you can make.”
Showhomes was in the home staging arena before it was a household word. On the cutting edge of the industry with its unique twist on traditional home staging, Showhomes uses live-in Home Managers to occupy, stage and care for vacant houses while they are on the market for sale.
In a recent Showhomes Realtor survey, 96 percent of real estate professionals said fully staged homes sell for higher prices than vacant houses. Another survey by the Real Estate Staging Association recently found that staged homes spent 78 percent less time on the market than the time they spent before staging.
Here are Showhomes Home Staging top 10 tips that work for any home:
- Start with curb appeal. Potential buyers will drive right by your house if they don’t like what they see. Remove yard toys, bikes or other clutter. Keep the yard mowed and trimmed, re-mulch beds and add flowers for some color.
- All buyers pass through the front door – clean and repaint the door if needed, place a healthy plant and new doormat to give it some life.
- Pack up everything but the basics. Small decorative items distract from a room and can make a room appear cluttered. Use larger decorative items and fewer pictures.
- Cold and shiny floors can be quickly warmed up with tasteful rugs.
- Soften the light in a room. Overhead light can make a room appear harsh and unwelcoming. Soft light from table and floor lamps will warm up an otherwise cold-feeling room.
- Re-think your wallpaper. Unless the wallpaper is new and neutral, it will likely detract from the way a room feels. Neutral colors are best to repaint with.
- Clean out garages and closets. Most buyers search for larger homes and need more space. Crowded garages and closets send a ‘this house is too small’ message.
- Less is more in the kitchen. Use a newer coffee pot, a few cookbooks and some colored accent towels to make it appear spacious.
- Depersonalize rooms. Pack away family photos, ethnic and religious art. For most buyers, it is easier to visualize a room without distracting personal items.
- Invest in staging and a live-in Home Manager to occupy the home. Occupied and staged homes require less of an up front investment from a homeowner and often outsell vacant houses.
Jeannette and Michael Fair didn’t know what to do and didn’t have many options. A horrible economy mixed with an even worse housing market left them teetering on the edge of foreclosure.
“My husband had just lost his job and we couldn’t afford our California home anymore,” says Jeannette. Worried about the impact a foreclosure would have on their credit history, the Fairs opted to sell their home through a short sale process. A popular remedy in today’s troubled housing market, short sales allow homeowners, with lender approval, to sell the home for less than what is owed on the mortgage loan and allows the seller to avoid having their credit score hit with a foreclosure penalty.
“We were not allowed to buy a home for two years after the short sale process,” Jeannette says. As Jeannette and Michael hunted for a new place to live they came across an advertisement for the Showhomes Home Manager program.
“Just knowing that we could be where we wanted to be at a price we could afford was sound enough,” Jeannette says. “It is an equal balance. We love the area and know the house we are in will sell. The best part is knowing Showhomes has an inventory of other homes we can move to in neighborhoods we are familiar with.”
Home Managers since mid-May, Jeannette, Michael and their two kids are enjoying the perks of their new lifestyle. Living in a $1.25 million house in the gorgeous Palos Verdes area, the Fairs are able to move beyond the rough patch, save money and live near their friends.
“Obviously living in a home you couldn’t otherwise afford is a perk to the program,” Jeannette says. “I’ve always wanted to know what it was like to live in a home that is clutter free. You can’t just hide things away in the closet or garage.”
Like many other Home Managers, the Fairs loved going through their belongings and gathering only what they really needed. “It feels great to be so lightweight and organized,” Jeannette says.
With the help of Sandra Wick, owner of Showhomes South Bay, the family furnished their new place and got it in ready-to-show condition. “Sandra helped us design, it was all very fun.”
The Home Manager program is the key to Showhomes success. It gives homeowners peace of mind knowing that their property is less susceptible to vandalism, squatting and damage as well as gives homes a real-life feel for potential buyers.
Thrilled to find a housing solution that works and a place their kids love, the Fairs highly recommend the Home Manager program to flexible families who are looking for a unique opportunity.
“We always joke with our friends and call this our ‘summer home,’ but I really do feel at home here. The kids were quick to acclimate, the whole thing just feels right,” Jeannette says.
The Home Manager program has been a financial relief for the Fairs and could just be the solution you are looking for. Interested? Contact your local Showhomes franchise to find out more.